The best eBook reader and Kindle reader are no longer the exclusive club of the best Kindle readers, according to the new E-Book Best Buy survey.
E-Book bestbuy is a global marketplace which organises and distributes millions of ebooks to millions of consumers each year.
This survey has been conducted by E-book bestbuy between April 1 and July 10, 2018.
It found that the top five ebook readers have grown in popularity with a 50% share of the ebooks market in 2018.
The top five eBook readers are the new iPad Pro, Kindle Fire HDX, Nook HDX and Apple’s new iPad Air 2, while the top four ebook readers are a Samsung Galaxy S8 Plus and an LG V20.
The top five Kindle readers are Apple’s Kindle Fire 7, Samsung Galaxy Note 8, Sony Xperia XZ Premium and Apple iPhone 8.
These results indicate that eBook readers have overtaken their predecessors in the digital book market and are currently outpacing their Kindle competitors.
The survey was conducted by KPMG with support from Adobe and Ipsos.